Life is Too Short to Listen to Bad Music – 8 Tactics & 1 Success

I miss Biggie Smalls and wonder what his music might sound like if he were still around. Chances are, with the aging of the population, he might have to make some adjustments to keep sales ideally paced. Similarly…

You can just about forget everything you’ve learned about the workplace, as it relates to getting a job, if not keeping a job. That might be a bit of an overstatement, but there is some truth to it. Especially about the getting a job part, particularly if you’ve been at the same job for 10+ years. Your cheese has been moved.

It’s possible that what you learned in Kindergarten is more useful than what you’ve learned in the workplace. Fundamentals like getting along with people, following the Golden Rule, working hard, trying your best – these fundamentals never lose value.

When you are at the same job for a long time, complacency can set in. And today’s world is far too competitive to be complacent. Some things I’ve learned about getting and keeping a job today:

Be Nimble – Things are changing at breakneck pace. Technology, competition, number of providers, business channels, communication media, consumer purchase habits, consumer media habits, choices and free resources all are changing constantly. The most viable employees and companies are those that read the signs around them and adjust to stay relevant to their audience(s).

Be Trustworthy – Business moves at the speed of trust. People do business with people, not titles, not companies, not even results. They won’t test you to learn your results if they don’t like you to begin a relationship. So be likable first, and a good step in that direction is to earn trust.

Be Humble – You are replaceable. Period. It’s not personal. Well, sometimes it is.

Work Hard – This never ceases to be necessary. For every “seasoned/experienced” employee, there’s a slew of younger, hungrier alternatives who will try harder and accept lower wages. Don’t kid yourself; this is fact. And reconsider your use of the words “seasoned” and “experienced” on your resume. To some, this means “old” and “set in their ways.”

Read – A lot and often. Work smart, don’t re-invent the wheel. Read and learn from the successes of those before you and clone what you can. The internet has been a great facilitator for this. Use it. People often ask me for help with their LinkedIn profiles or their resumes. I tell them to find someone who has their ideal job on LI, and clone that profile. Heck, I encourage them to clone mine if it fits. This is a compliment, not a threat. If you don’t understand this paradigm, you miss a large chunk of social networking for business, content sharing, and crowd sourcing.

Clone, But Don’t Lie – As I said above, plagiarizing is smart business. Lying is not. If you claim skills, be ready to demonstrate them. At some point, you’ll have to.

Give It Away – If you have expertise, share it. Seriously. Why do people blog and give away their hard earned experience for free? Because this is how marketing happens now. You want in the game? This is the game now.

Launch – If all else fails, if you do the right things and still don’t make it work and you have the resources, do your own thing. Below is the story of someone who did exactly this.

An example of turning an old system on its ear is 19th Amendment. 19th Amendment is an online fashion portfolio and platform where designers can create a profile on the site and sell their products directly to customers – the designers will then get feedback about their items, and most importantly, build up sales quota and experience. They’re able to figure out their target demographic, what items work best, and what seller is the right fit for them to approach, be it Nordstrom, Target, or a local boutique. The bottom line of 19th Amendment: to help designers find out if there’s a market for what they’re doing, before they start doing it (read: invest a ton of money into it)

Consumers can purchase at a wholesale rate. Buyers are able to gauge real time market demand and place orders with new designers. Emerging designers are given a free platform on which they can interact with customers on a personal level and sell their designs in a larger market. Genius. Hard work + smart thinking + original channel = Success.

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About Melanie M. Morris
Broker of Trust and Authenticity I'm really a sales executive, but I'd rather identify with these ideals rather than to simply say...I'm a seller.

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